Barrett-Jackson Does Las Vegas

To the surprise of absolutely no one, yesterday Barrett-Jackson announced its third event, to be held in Las Vegas at the Mandalay Bay Events Center Thursday through Saturday, October 16-18, 2008.

The similarity between the gratification action at a Barrett-Jackson auction and the gratification found in a high-roller weekend in Las Vegas has been widely used for years, so it's only natural to combine the two. Buyers who gamble away a portion of their bankroll before buying a car can explain that they just paid too much at the B-J auction for the car they finally buy with whatever's left. Everyone knows that people always pay too much at a B-J auction so it will be easy to accept the excuse.

Of course there is the problem with Las Vegas's motto, "What happens in Vegas stays in Vegas." Will auction buyers be able to get their cars home? Or will they have to leave them here in Vegas to be used next time they come to gamble, party and buy cars?

B-J's charity beneficiary for the Las Vegas show will be the Lili Claire Foundation, a charity founded to enhance the lives of childred living with Williams Syndrome, Down Syndrome and other neurogenetic disorders.